Amouage Purpose

Amouage's Purpose is an oriental woody fragrance for men and women, launched in 2023 and created by Quentin Bisch, designed to evoke confidence, ambition, and inner drive through a spicy, spiritual, woody, and leathery scent profile. Its complex notes blend a radiant mix of Olibanum, Black Pepper, Pink Pepper, Pimento, and Bergamot at the top, transitioning to a heart of dry Vetiver, Papyrus, Sandalwood, and Rose, before settling into a warm, powerful base of Akigalawood, Saffron, Suede, and Mystikal